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RDNY.com Milestones

RDNY.com is the industry leader of Apartment Renting. New York's Easiest Way To Rent Apartments.


1995
Successful local real estate professionals, Ralph Barocas and Larry Rosenberg, found Apartments Illustrated, Inc., parent company to RDNY.com, as a means to fill a void in the real estate market of no-broker-fee apartments. They decide to capitalize on emerging technologies to provide renters up to the minute information on vacancies by using pagers and fax machines.

1996
Founders recognize the potential of providing information over the internet and Rent-Direct.com, (former company url) is launched and becomes the number one marketplace for no-broker-fee apartment rentals in the New York City metro area.

1999
Company partners with RentNet.com to expand its database of no-broker-fee apartments even wider. 

2000 
Develops strategic alliances with the world’s largest real estate website, Homestore.com and with NewYork.Citysearch.com

2001
Company is nominated by industry peer, The Cartis Corporation, for prestigious Crain’s Small Business Award.

2002
Company launches Rent-DirectLandlords.com, pioneering the use of an online solution for landlords to list vacancies directly into the search engine database bringing information to its customers at an even faster pace.

2003
Partners with real estate giant Apartments.com to power its NYC apartment search engine. Moves corporate headquarters to an even larger location and builds a free apartment search internet café to assist subscribers in their apartment searches.

2004
Launches all new technology and design of website to make apartment search even easier with maps, neighborhood information and expanded listings in New Jersey and Westchester.

2008
Brand makeover under the RDNY.com name with introduction of a new web site, logo, colors, and video streaming testimonials and a video spokesperson used in guiding the user through our service. 

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A Message From the Founders
"Since 1995 we have had a dynamic relationship with you, our customers. Your feedback is the reason why we constantly modify and upgrade our service. Today, we bring you more apartment rentals, more photographs, better customer support and better neighborhood information than ever. What's more, we personally pledge to continue to listen to you and to maintain RDNY.com's superior reputation as the very best online 'no broker fee' apartment rental service in the New York Metro area."
– Larry and Ralph

 
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